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Track Adwords Keyword Search Term with ValueTrack

Once installed on your website and a Number Pool tracker setup, our Dynamic Number Insertion will capture keyword search terms from a "keyword" query string parameter to save with the unique session data of the visitor.

We highly recommend to configure your Adwords campaign with Adwords ValueTrack to append "?keyword={keyword}" to the url when a visitor clicks on your ad. Our platform will then store the keyword paramenter value with the visitors session data and will be attributed when to their call in our Calls by Keyword Report.